I was scrolling through my Instagram feed the other day when I saw Jesse Itzler (entrepreneur and author of one of my favorite books, Living With a Seal) encourage his followers to look at their spending habits differently. A lot of people see the amount that they spend on the gym, supplements, organic produce, free-range meat and quickly reconsider their positive lifestyle changes. They tell themselves that all these things don’t matter as they make up excuses to justify their lack of progress. Whether it is bad genetics, an old injury or they can’t afford it, people are constantly creating barriers for themselves. Still, like in business, you need to invest to see some serious returns!
